Lone Wolf, a premium craft beer brand from Onkara Beverages & Hospitality Pvt Ltd, has officially launched its “Wild” variant in the state of Uttarakhand, marking a major step in the brand’s strategy to grow its presence across India’s beverage market. The launch is part of Lone Wolf’s broader national expansion plan and reflects its …
Lone Wolf Launches Its Wild Craft Beer in Uttarakhand as Part of National Expansion
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Lone Wolf, a premium craft beer brand from Onkara Beverages & Hospitality Pvt Ltd, has officially launched its “Wild” variant in the state of Uttarakhand, marking a major step in the brand’s strategy to grow its presence across India’s beverage market. The launch is part of Lone Wolf’s broader national expansion plan and reflects its focus on entering high-potential markets with strong consumer demand.
Since its debut, Lone Wolf has been known for its quality craft brews — including variants like Alpha (a Belgian witbier), Mavrick (a 100 % malt lager), Wild (bold craft brew), and Strong (higher-intensity beer). The brand has shown steady year-on-year growth in sales and revenue, expanding its reach beyond core cities.
The Uttarakhand launch aligns with Lone Wolf’s focus on premium beverage markets with strong tourist and local demand. Going forward, the company plans to build deeper cultural connections and community engagement, including collaborations with music, art, food festivals and lifestyle events to introduce its beers to new audiences in the region.
With this move, Lone Wolf aims to consolidate its position in India’s premium beer segment while tapping into emerging markets beyond major metros.
