Lake International Rebranding Positions the Company for Rapid Growth Across Africa

Lake International rebranding marks a decisive transformation as the company evolves from AECI Food & Beverage into a fully independent and unified African food and beverage ingredient player. By bringing together legacy businesses such as Lake Foods, Infigro, and Southern Canned Products under a single identity, the company has streamlined operations, strengthened credibility, and enhanced trust across its markets.

The rebranding has already begun delivering tangible benefits, positioning Lake International for faster growth and clearer engagement with customers and partners across the continent.

A Unified Identity for a Pan-African Future

The Lake International rebranding goes far beyond a cosmetic name change. It represents a strategic consolidation aimed at simplifying communication, improving brand consistency, and reinforcing the company’s professional image globally.

Managing Director Roger Falck explained that the new identity reflects the company’s “entrepreneurial agility,” enabling it to operate with greater freedom following its acquisition by Sana Partners. As an independent, owner-run organisation, Lake International can now move faster and respond more dynamically to market opportunities.

Strategic Focus on High-Growth African Markets

A key pillar of the Lake International rebranding strategy is a sharpened focus on high-growth regions across sub-Saharan and West Africa, where rising incomes and increasing health awareness are reshaping food consumption patterns.

The company is prioritising markets including Nigeria, Ghana, Kenya, Zimbabwe, and Zambia. By combining global food trends with local sensory preferences, Lake International delivers ingredient solutions—from dairy additives to processing aids—that are tailored to regional cultural and nutritional needs.

Closing the Health Gap with Functional Ingredients

Health-led innovation sits at the centre of the Lake International rebranding roadmap. The company is actively developing functional ingredients that address nutrition challenges while maintaining taste and affordability.

A major focus for 2026 is the launch of vitamin-enriched beverages designed to help combat regional malnutrition. At the same time, Lake International is investing in plant-based proteins and “better-for-you” ingredient solutions to serve Africa’s growing base of health-conscious consumers.

Independence Driving Innovation and Stability

Following the Lake International rebranding, the company now reinvests all generated capital directly into its own growth and sustainability initiatives. This independence enables faster decision-making, accelerated R&D investment, and stronger laboratory and technical capabilities.

Crucially, the transition has been seamless for customers. Lake International has retained its entire 150-strong workforce and existing supplier relationships, ensuring continuity of service and zero disruption for clients.

Commitment to Technical Excellence and Ethical Practices

Ethical operations and sustainability underpin the Lake International rebranding strategy. The company combines a deep technical heritage with a collaborative, partnership-driven approach, positioning itself as a trusted long-term partner for food manufacturers looking to scale across Africa.

This commitment strengthens Lake International’s role not just as an ingredient supplier, but as a value-adding solutions partner.

Expansion into Adjacent High-Growth Categories

Beyond food and beverage ingredients, the Lake International rebranding also supports expansion into adjacent sectors such as pharmaceuticals and nutritional supplements. These categories increasingly intersect with functional foods, opening new avenues for diversification and long-term growth.

The Bottom Line

Lake International rebranding signals the company’s successful transition into an agile, independent African ingredient leader. By unifying its legacy brands, focusing on health-driven innovation, and leveraging operational independence, Lake International is well positioned to shape a more nutritious, innovative, and sustainable African food ecosystem in 2026 and beyond.