Wow! Momo Secures Major Investment Homegrown QSR giant Wow! Momo has raised ₹75 crore in fresh funding, led by veteran investor Madhusudan Kela along with participation from institutional backers. The latest investment strengthens the company’s position as one of India’s fastest-growing food chains. Founded in Kolkata, the brand has built a strong presence with three …
Indian QSR Brand Wow! Momo Secures Fresh Funding for Expansion
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Wow! Momo Secures Major Investment
Homegrown QSR giant Wow! Momo has raised ₹75 crore in fresh funding, led by veteran investor Madhusudan Kela along with participation from institutional backers. The latest investment strengthens the company’s position as one of India’s fastest-growing food chains.
Founded in Kolkata, the brand has built a strong presence with three formats under its umbrella — Wow! Momo, Wow! China and Wow! Chicken. The company’s unique positioning has helped it compete successfully against global fast-food chains.
Focus on Expansion and Retail FMCG Growth
The fresh capital will be used to:
✔ Open new outlets across metros & Tier-2 cities
✔ Strengthen supply chain infrastructure
✔ Expand its frozen and ready-to-eat retail range
✔ Invest in technology for operational efficiency
The brand is currently gearing up to launch into 100+ Indian cities, aiming to build a strong omnichannel presence combining retail and quick-service formats.
A Big Win for Indian QSR Startups
The investment signals investor confidence in India’s rapidly evolving fast-casual and QSR market, especially among homegrown brands with scalable business models and strong consumer recall.
Wow! Momo’s continued expansion underlines a broader shift — Indian food startups are no longer niche; they’re mainstream consumer powerhouses.
